Digital marketing strategy for businesses in Uganda and East Africa

Discovery Questionnaire

Tell us about your business. We will prepare your quotation.

Ten questions. About ten minutes. A personalised digital marketing quotation delivered within one business day.

Answer 10 questions

Open-ended questions about your business, audience, goals, and budget. There are no right or wrong answers.

We review and prepare

Our strategy team reads your answers carefully and prepares a tailored quotation — within one business day.

We discuss your options

We schedule a short call to walk you through our recommendations. No pressure, no obligation.

Questionnaire Submitted

A copy of your answers has been sent to your email address for your records.

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Your contact details

We use these to send your quotation and to get in touch.

Full Name

Email Address

Phone / WhatsApp

Business / Organisation Name

Discovery questions

Answer in your own words — there are no wrong answers. Be as specific as you can; the more detail you give us, the more accurate your quotation will be.

Business Overview Tell us about your business: what you do, what you sell or offer, how long you have been operating, how big your team is, and where you are based.

Unique Value Proposition What makes your business different from your competitors? Why should a customer choose you over anyone else in your market?

Target Audience Describe your ideal customer as a real person. Include their age range, location, income level, occupation, and the specific problem your business solves for them. If you serve more than one type of customer, describe each.

Social Media Goals What do you want social media and digital marketing to achieve for your business? What specific results would make this engagement worthwhile for you in the first six months?

Current Digital Presence Describe your current online presence. Which social media platforms are you already on? How consistently have you been posting? Which content has performed best, and which has not worked?

Competitors & Market Name two or three of your closest competitors. How do they use social media and digital marketing? What do they do well, and where do they fall short?

Content & Creative Resources What content assets do you currently have — photos, videos, written content, brand guidelines, or a logo pack? Who in your organisation can create or approve content?

Budget What is your monthly budget for digital marketing and social media — including both agency or consultant fees and any paid advertising spend? Please give a realistic range.

Platforms & Timeline Which social media platforms do you want to prioritise, and why? Are there any key dates, launches, or campaigns coming up that we should know about? When would you like to start?

Success Metrics How will you measure whether this engagement has been successful? What does "working" look like for your business — in specific, measurable terms?

After submitting you will receive a confirmation email with a full copy of your answers. We will be in touch within one business day.

By submitting you agree to our privacy policy. We do not share your information with third parties.

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